Industry News

News (29/11/2016):

The Sports Edit completes £550,000 investment round to fund further online growth

14138740_1086820568062433_5432252413611559653_oThe Sports Edit, London’s leading destination for fashion-forward activewear, has successfully completed a £550,000 investment round to fund the next stage of its online growth, and appointed two new non-executive directors, Ben Sharpe, formerly CEO of adidas-Taylor Made, and Tim Frankcom, Executive Vice President of Criteo’s Global Mid-Market business.

The Sports Edit retails premium, stylish activewear from brands including Michi, Alo Yoga, Adidas, Spiritual Gangster & Under Armour.

Contact Details: See The Sports Edit’s Profile

See full press release here

Appointment (28/11/2016):

Manduka has appointed Canoe to undertake its traditional PR and social media programs in the UK


For the last 20 years, LA-based yoga brand Manduka has been leading the yoga industry through product innovation and performance. Designed by yogis and loved by teachers worldwide, carefully-selected materials are paired with thoughtful design for high performance products with a higher purpose: to help people be their best.

Known around the world for their high quality products, such as the now legendary PRO® Mat, Manduka offers a range of yoga mats, yoga towels, bags, props and men’s and women’s fitness apparel. With a reputable network of 3000+ yoga studios and 600+ yoga teachers, Manduka is the world’s most trusted and respected yoga brand.

Contact Details: See Manduka’s Profile

Appointment (28/11/2016):

IPR London has started representing Australian-born active wear brand, P.E. Nation


Pip Edwards, who has worked for some of the biggest names in the Australian fashion industry including Ksubi, Sass & Bide and General Pants Co. joined designer Claire Tregoning in March 2016 to launch the sporty, energetic active label, P.E. Nation.

From crops and leggings to raw cut tees, bomber jackets and bike shorts, P.E Nation is infused with a tomboy twist complemented by well constructed, functional designs and performance fabrics. The technical qualities of the range allow for a vast range of activities – whether you’re heading to the gym, cross fit or HIIT, wearing it on your run or styling it up for your day or night out, P.E Nation is the perfect choice for that multi-tasking active woman.

Contact Details: See P.E. Nation’s Profile

Launch (28/11/2016):

Atlantic Kitchen launches new product into 131 Sainsbury’s Stores across the UK


Atlantic Kitchen’s Seaweed Soup Bowls are now available in 131 Sainsbury’s stores across the UK!

Gluten, wheat and dairy-free, made with natural ingredients and bursting with minerals from their Kelp seaweed base, Atlantic Kitchen pots make a convenient, nutritious and substantial lunch. 

Atlantic Kitchen seaweeds are delicious, versatile and highly nutritious superfood plants that grow locally, are native and abundant. Their flagship range are Dulse, Sea Spaghetti and Wakame, which are perfect ingredients for a wide variety of savoury dishes from around the world.

Contact Details: See Atlantic Kitchen’s Profile

Launch (28/11/2016):

adidas Originals collaborates with Mini Rodini on range of limited edition pieces


adidas Originals has collaborated with Swedish childrenswear brand Mini Rodini on a limited edition capsule collection.

The collaboration includes limited edition pieces of iconic adidas Originals styles, such as the Superstar tracksuit and Stan Smith shoe, reimagined in the hand drawn print design by the Mini Rodini founder and creative director Cassandra Rhodin.

The line will debut on December 1 followed by four releases launching throughout 2017.

Contact Details: See adidas Originals’ Profile