With a rising interest in fitness spreading across the nation, every fitness centre is looking for the next ‘big thing’. Being part of the latest fitness trend can have a hugely positive impact upon business. But what’s next?
According to the fitness brand David Lloyd Clubs, the answer is getting forty winks! ‘Napercise‘ is a new type of wellbeing class that is being trialled for the first time this weekend (29th and 30th April 2017) at their Sidcup club location. If it is a success, it will be rolled out across all their clubs as part of the membership packages.
The 60-minute class involves a 45-minute uninterrupted sleep session, which is designed to invigorate your mind and body, while also helping you to burn calories. Before and after this, you will take part in some tension-releasing stretches to help reduce stress levels.
Gone are the weights, spin bikes and TRX equipment – and in their place, atmospheric sounds and a cool studio temperature that aims to help burn calories while you sleep. You will be able to curl up onto a single bed, complete with a duvet and eye mask, and get some restorative shut-eye.
Indeed, many academic researchers have found positive results associated with napping during the day and have found it can help to improve feelings of stress and anxiety, boost alertness and attention levels, and improve your mood. Allegheny College in Pennsylvania in fact found that a 45-minute snooze during the day helped those studied deal with anxiety better.
“A 45-minute snooze during the day helped those studied deal with anxiety better.”
The David Lloyd classes are specifically aimed at exhausted parents, who often get disturbed night’s sleep. As a club spokesperson notes: “According to our research, 86 per cent of parents admit to regularly suffering from fatigue, which is alarmingly high when you consider the important role getting a good night’s sleep can play in our overall mental and physical wellbeing.”
“Here at David Lloyd Clubs, we’re always looking for new ways to tackle the issues that everyday families face, which is what ‘Napercise’ sets out to do. Filling an exercise studio with beds might look unusual, but if it proves to be a success, we’re definitely excited at the possibility of rolling out the programme to more of our clubs down the line.”
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